RNC ratings, day three

Submitted by R. Neal on Thu, 2008/09/04 - 3:08pm.

RNC, Day 3: 37,244,000 viewers
DNC, Day 3: 24,029,000 viewers

Source: Nielsen:

• The Sara Palin speech generated 37.2 million viewers, just a 1.1 million viewers short of Barak Obama’s record-breaking speech on Day 4 of the Democratic Convention. The Palin speech was carried on only six networks while the Obama speech was carried on ten (including BET, TV One, Univision and Telemundo).

• Palin attracted a large female audience (19.5 million women, or 4.9 million more than Day 3 of the Democratic Convention).

• Ratings for viewers 55+ (25.2) continue to be about ten times higher than for teens (2.2)

• Day 3 for the GOP attracted more Hispanic viewers (1.4 million) than Day 3 of the Democratic Convention (1.2 million), even though Univision and Telemundo did not carry the speech.



CathyMcCaughan's picture
How many networks covered

How many networks covered each convention?

R. Neal's picture
From the Nielsen press

From the Nielsen press relase:

Republican Convention Notes:
2008 Networks Included
Day 2 – CNN, FOX News, MSNBC, ABC, CBS, NBC
Day 3 – CNN, FOX News, MSNBC, ABC, CBS, NBC

Democratic Convention Notes:
2008 Networks Included:
Days 1, 2, 3 - ABC, CBS, NBC, CNN, FOX News, MSNBC, BET, TV One
Day 4 - ABC, CBS, NBC, CNN, FOX News, MSNBC, BET, TV One, Univision, Telemundo

I guess C-SPAN and PBS don't count as networks or something.

The #s I saw last week

The #s I saw last week specifically said they did not include PBS, CSPAN, or anyone who watched on streaming video.

I'm not surprise Palin drew a big audience last night; people wanted to find out more about her. I'm not sorry either, since I don't think either her speech or Rudy's played well with independents.

I'm betting the #s go down tonight.

tennesseevaluesauthority's picture
I guess C-SPAN and PBS don't

I guess C-SPAN and PBS don't count as networks or something.

I don't believe either network pays Neilsen to have their ratings measured, so they don't exist in that measurement system.

tennesseevaluesauthority's picture
PBS

Update: I found this link on Fox News of all places.

PBS also televised the speech, but didn’t pay Nielsen for a count of its national viewership. Based on a sample of several large cities, PBS estimated that an additional 4 million people saw the speech on its network. C-SPAN, which also televised the speech, has no estimate of its audience.

R. Neal's picture
That's what I was thinking.

That's what I was thinking. Everybody know Barack Obama and Joe Biden, yet they still want to hear them speak. Nobody knows Sarah Palin, and everybody's curious about her. I expect the novelty will wear off pretty quick after the convention.

Dixie Belle's picture
What about when you add in

What about when you add in the 80,000 folks who showed up in person to watch him?

Oops, sorry, wrong day.

Smartass! True happiness is

Smartass!

True happiness is knowing you are a hypocrite. -- Ivor Cutler

CathyMcCaughan's picture
They might have better

They might have better numbers if the news people would STFU and let us listen to what is being said on the stage and in the audience.

tennesseevaluesauthority's picture
They might have better

They might have better numbers if the news people would STFU and let us listen to what is being said on the stage and in the audience.

I keep saying this every 4 years...

PBS. No talking during the major speeches and you get to hear most of the minor ones as well (during the prime time coverage). It's the best way to go if you don't have cable and can't watch C-SPAN.

PBS. It was the network of

PBS.

It was the network of choice for me. A very good deal.

Pam Strickland

"We are what we pretend to be, so we must be careful about what we pretend to be." ~Kurt Vonnegut

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